Icom Welcomes Brian Trice for Northwest Alt-Fuel Development


Michigan-based Icom North America, a developer, manufacturer and distributor of alternative fuel systems, has welcomed Brian Trice to its team in the Northwest, where he will support fleet development of Icom systems for compressed, liquefied and renewable natural gas and propane autogas.

Trice serves as executive director of the Columbia-Willamette Clean Cities Coalition and also spearheads the Green Transportation Summit & Expo.

“Brian brings a menu of excellent attributes to Icom, our dealers, and key partners and customers,” notes Albert Venezio, president of Icom. “This is especially true in the Northwest region, where Brian often works closely with state, county, city and private entities to pursue alternative fuel system education, adoption and integration with the Icom brand. We are extremely confident in Brian’s abilities to coordinate with key customers and partners throughout the region in supporting development of Icom alternative fuel systems.”

Trice says, “I am very excited to join Icom, their dealers, and fueling and fleet partners. After several days of immersion at Icom’s headquarters in New Hudson, Mich., I’ve developed a focused understanding of their alternative fuels technologies and product offerings across all fuel types. I’m especially eager to further the mission of a company who has accounted for well over a billion gallons in alternative fuel usage due to their hundreds of successful projects spanning the United States, Canada, Mexico and other national borders.”

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